As therapists, sometimes we would all like to believe that everyone (potential patients and all physicians) knows the value of seeking our services and when to get orders for therapy. But if we’re honest with ourselves, we recognize this simply isn’t true. I experienced this firsthand when a family member (ok, my dear ol’ dad) …

It’s interesting to see the trade periodicals fill with articles about Accountable Care Organizations (ACOs), how to structure them, how to ensure they don’t run afoul of anti-trust laws, how to allocate savings and on and on ad nauseum. Having staked our niche largely in rural and tertiary markets, we get to see effective ACOs …